NET Lately (March – April)

April 30th, 2008 | Posted in: Indonesian, Projects | Created by: Pico Seno

We did not post any update last month, but yes we do have updates.

On services, we proud to share about new annual contract signed by General Hotel Management (GHM) Bali Group for newsletter service. We only had very limited time before decision then the option for going CRM was not even mentioned. I believe they have already their CRM and having our service is part of it. We value the opportunities and trusts.

Another new client to welcome is PT Borneo Indobara. Still ongoing process, we are producing a company profile of this Sinar Mas subsidiary.

The Indonesian web 2.0 is still a future on making wealth but the tick to it is getting closer everyday, so we managed to involve in a web 2.0 kind of service project. Also involved in this project: Aria Rajasa from the Rajasa Web and Graphic Company , Harry from Digital Grafis and Muswardi from our side. We prepare to launch the first alpha by the end of May 2008. We think this service is critical for photography, advertising, design and media industry. Please leave your name and email on comment to get invited.

We still work our best for Dewi Lestari website. My apology for her fans that we can not release it yet. But we promise that you can enjoy the most of Dewi’s website next month just before she launch her new work “Rectoverso“. Should you have suggestion about the site, please leave comment on this post.

In case you in design related industry, you probably want to check out D-EyeView , a community portal for people who think design. Peter Yogan, co-founder of d-eyeview, believes that this community will help people understand the essential of design regardless what branch a designer is in. NET implemented a community portal for his idea. Now, d-eyeview has over 300 active members.

The NET infrastructure is getting better! NET and Globalport signed an strategic partnership agreement on complimentary services. Meaning we have tons bits of bandwidth to our servers locally and internationally, while they can bundle our our resources in their services.

This can be considered as review. Sadly, we aren’t satisfied with MWN hosting service. As I post this, the NET website is still hosted on an MWN server along with few client’s. We use their service since 2003, apparently they failed to put value in this relationship. I bet you hardly visit here and one of many reason could be, you don’t get a nice experience by visiting a slow web blog of NET. Even google hardly reach this site because low bandwidth and high server load. We will move shortly!

For other hosting service, I still hope that dreamhost always deliver the best to meet our requirement.

I guess that’s all in this two months. Tell me if I miss anything.

*Updates: I forgot this important update. We moved out from Graha MIK due to building ownership change. Now, we operate everything from Komplek Samudera Indonesia N0. 18, Pasar Minggu, however the official mailing address will remains and will last in the next three months. We are not rushing to get new office in the business district because we think the Pasar Minggu is sufficient for today daily operation.

Toward Web Services

December 27th, 2006 | Posted in: NET's Portal, Platform, Production, Web 2.0 | Created by: Pico Seno

Web Hosting business process nature is the easiest way to understand the concept of web services. The main concern is operation. The advance model of web services we can look up to internet big boys like google, yahoo and amazon.

Now, we are challenged to get as much user as possible… just in three months, hopefully about hundred thousand users should registered to our portal… what we can do to answer that when we had almost nothing but joomla comprehension and a fair knowledge of PHP?

What reason to challenge ourself?
The challenge itself is a strategy to win the internet competition in Indonesia… and of course starting to feel worldwide competition.

Why three month?
Speed is crucial to win when it all about momentum and trend.

Why hundred thousand registered users?
This is what we called capitalization of our business. Remember in this business and most of market capitalization model, customer is the most valuable asset. Big brands always represent big (quality and or quantity) customer as their asset. We have learned, now we show work result.

Why web services?
Simply leverage our competency from development into the whole business and face the biggest customer ever, the consumer.

Where to start?
- compelling concept
- simple web services (web hosting/application service provider) operation model
- development competency improvement (scripts, databases, and user interface)
- advance internet and massive marketing

detail of developing web services infrastructure (production) will be available in later post

Developing NET web services infrastructure

December 27th, 2006 | Posted in: Platform, Production | Created by: Pico Seno

By this Wednesday (see the posting date above), our servers must go live and ready to serve any simple application. In this post, I try to describe my plan on these servers, to get them ready to serve immediately but still adequate on resources. Since the demands Unix-based solution are high because affordability, then we will more focus on Fedora (NETserver2)

Those server are:

NETserver1
- was database server for coca-colasms.com
- P4 3.2. GHz, 2GB RAM, 83 GB SCSI
- Windows 2003, IIS, MS SQL Server
- Currently hosts several files for Coca-Cola email blast process which won’t take large space. However the log probably will.

NETserver2
- was web server for coca-colasms.com
- P4 3.0 GHz, 1 GB RAM, 83 GB SATA
- Linux Fedora Core, MySQL 5.12, PHP5, Apache
- Currently does not host any single file.
- Plan to host ibudananak.com, jepretan.com, indohype.com and discount info

hello netserver2
My name is Pico. I am your boss now until ten years from now. Hope you still up and working by then, because I will do.
Some I planned for you to have and to do. I will ask Rizky and Catur to dress you up inside and put so many applications that will irresistible for everybody out there to reach you.

Will install you standard web hosting scripts so the admin won’t take much time to setup a new host/vhost for our client (or ourself). Those scripts are:
Server admin scripts
- Routines including backup (cron)
- DNS setup including MX and nameserver (next?)
- VHost and Hosting Space setup including mail, distributed database, control panel, phpMyAdmin, etc

Demo scripts
- corporate solution scripts
- NET project scripts (alpha status)

NET internal applications:
- Website
- Project Management/Collaboration
- Email
- File and scripts repository

Public Services Scripts
On implementing scripts for public, Rizky and Catur will do some test on scripts that they think will help to build NET framework, but I promise they won’t hurt you. They will practicing much on queries, database and application merge. They will do so because they ought to perform as soon as possible to achieve the target of hundred thousand registered users.
They ought to make these services available for public:
- ibudananak.com
- indohype.com
- jualbeli.com
- jepretan.com
- 40sale.com

and of course these simple scripts that support above applications:
- kode pos and location database
- venue database with google map?
- ad management script
- newsletter (CRM) scripts
- currency and other converter
- network utility scripts
- classes and includes for many function

Possible generic scripts (bundled with hosting package) to sell
- joomla
- phbb forum
- blogs (many scripts)
- Project management (many scripts)

Other Application:
- Pico’s Journal

Into Web Services in 2007

December 1st, 2006 | Posted in: Business Development, Foundation, Production, Web 2.0, Whoring | Created by: Pico Seno

Into web services framework:

  • Development Model
  • Operation
  • Business and Marketing Model
  • Marketing Operation

Development 2.0
(a proposal for a discussion with Ardy, Andi sama, CenCen, Rizky and Catur). BOP (Bottom of Pyramid) Principle applied in web technology. Web Services go to consumer.
is about how to build today’s web services platform
- original concept then up to customer (user)
- database structure again and again
- visual imagination modeling
- perpetual beta
- always platform with user space on it
- should be the easiest as possible to set up and use
- explore the live navigation possibilities
- system scalability design

Services Operation:
- Server – network performance maintenance and administration
- Statistic Production
- Technical Support
- Perpetual Activation
- Vendor, Agency, Partner management
- general administration

Business and Marketing Model
- paid services –>> Revenue from specific user
- free services –>> Revenue from ad agency and direct client

A. Paid Services:
- Define distinguished services (comparative and competitive)
- Define Charging Model
- Define Specific User segment that will charged (market)
- Define Financial Projection including Monthly BEP
- Evaluation and back to top

B. free Service:
- Define distinguished services that drive user to
- Define Products (sponsored links, banners, channel etc)
- Define Segmented Client
- Select Agency Partners
- Define charging model combination (best for BEP) through statistic data optimization

Marketing Operation
- Maintain best statistic feed
- Evaluate trends through creative queries (geo-segment, behavior, etc)
- Promotion: 80% internet and 20% other
- Sales: 65% online and 35% offline (direct marketing)
- Creative Presentation Updates (Marketing Kit)
- Business Development: Partnership and New Product/Services
- Customer relationship Management
- General administration